BNET shared some stories about marketing tactics that independent bookstores are using to remain successful.
- Expand your reach to a national market.
- Go green.
- Create a store within a store.
- Open your doors to the community.
- Cultivate the next generation of customers.
- Get social.
One or more of these ideas could work for your business. We would love to help you implement them and put together a story to tell your customers about it. Maybe it is just the reason you have needed to mail a postcard out to your favorite customers?