“55 Percent of Survey Respondents Cannot Effectively Measure Marketing ROI of Mobile, Social Media and Video,” this is the recent context of press release from Omniture. Omniture perceives this as an opportunity.
We reported on the results from a different study from R2integrated that found that 65% of companies had not increased revenue or profited using social media.
Is this really opportunity, or this an opportunity to reevaluate the great hope that new media would be the key to increased revenue?
Let us help you explore if a direct mailing campaign will help you grow your revenue.