{"id":594,"date":"2010-11-29T13:27:42","date_gmt":"2010-11-29T20:27:42","guid":{"rendered":"http:\/\/deansmailing.com\/rationalmarketing\/?p=594"},"modified":"2011-01-07T12:06:06","modified_gmt":"2011-01-07T19:06:06","slug":"more-wow-numbers","status":"publish","type":"post","link":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/2010\/11\/more-wow-numbers\/","title":{"rendered":"More WOW! Numbers"},"content":{"rendered":"<p>\u201c<strong>55 Percent of Survey Respondents Cannot Effectively Measure Marketing ROI of Mobile, Social Media and Video<\/strong>,\u201d this is the recent context of press release from <a href=\"http:\/\/eon.businesswire.com\/news\/eon\/20100510007372\/en\" target=\"_blank\">Omniture<\/a>. Omniture perceives this as an opportunity.<\/p>\n<p>We reported on the results from a different study from R2integrated that found that <a href=\"http:\/\/deansmailing.com\/rationalmarketing\/index.php\/2010\/09\/wow-numbers-mean-direct-mail-success\/\" target=\"_blank\"><strong>65% of companies had not increased revenue or profited<\/strong> using social media<\/a>.<\/p>\n<p>Is this really opportunity, or this an opportunity to reevaluate the great hope that new media would be the key to increased revenue?<\/p>\n<p>Let us help you explore if a <a title=\"Deans Mailing\" href=\"http:\/\/www.deansmailing.com\" target=\"_blank\">direct mailing campaign<\/a> will help you grow your revenue.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201c55 Percent of Survey Respondents Cannot Effectively Measure Marketing ROI of Mobile, Social Media and Video,\u201d this is the recent context of press release from Omniture. Omniture perceives this as an opportunity. We reported on the results from a different study from R2integrated that found that 65% of companies had not increased revenue or profited [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[14,13,62,35],"class_list":["post-594","post","type-post","status-publish","format-standard","hentry","category-advertising","tag-email","tag-internet-marketing","tag-marketing-strategy","tag-return-on-investment"],"_links":{"self":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/comments?post=594"}],"version-history":[{"count":5,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/594\/revisions"}],"predecessor-version":[{"id":644,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/594\/revisions\/644"}],"wp:attachment":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/media?parent=594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/categories?post=594"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/tags?post=594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}