{"id":252,"date":"2010-03-17T08:38:02","date_gmt":"2010-03-17T15:38:02","guid":{"rendered":"http:\/\/www.deansmailing.com\/rationalmarketing\/?p=252"},"modified":"2010-03-16T23:10:33","modified_gmt":"2010-03-17T06:10:33","slug":"get-it-done","status":"publish","type":"post","link":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/2010\/03\/get-it-done\/","title":{"rendered":"Get It Done!"},"content":{"rendered":"<p>Many people enjoy swapping stories of disasters, but the \u201csaves\u201d are so  much more common. <a href=\"http:\/\/www.deansmailing.com\" target=\"_blank\">Mailing professionals<\/a> often catch errors on a proof, suggest a redesign that saves handling or  postage, fix mistakes on printed pieces with creative ingenuity and  maybe some stickers, notice that the list is wrong, catch a huge number  of duplicates, and work overtime to get the mail out in one day!<\/p>\n<p>There are so many times when others in the chain (project leader, artist, layout, printer&#8230;) run into challenges and time delays. When the pieces are finally off the printing press, the deadlines have all been missed and keep slipping and all of a sudden we are a week away from \u201cit\u201d (a major sale, an event, the end of the month\u2026). Then somehow, someway we as your <a title=\"Dean's Mailing\" href=\"http:\/\/www.deansmailing.com\" target=\"_blank\">direct mail shop<\/a> get the mail to the post office and the pieces get delivered right on time.<\/p>\n<p>What are you doing to survive and thrive right now? Do you still have  the \u2018git-er done\u2019 attitude?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many people enjoy swapping stories of disasters, but the \u201csaves\u201d are so much more common. Mailing professionals often catch errors on a proof, suggest a redesign that saves handling or postage, fix mistakes on printed pieces with creative ingenuity and maybe some stickers, notice that the list is wrong, catch a huge number of duplicates, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28,12],"tags":[22,16,59],"class_list":["post-252","post","type-post","status-publish","format-standard","hentry","category-direct-mail","category-saving-money","tag-mailing-schedule","tag-minimize-costs","tag-tough-times-marketing"],"_links":{"self":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/252","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/comments?post=252"}],"version-history":[{"count":5,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/252\/revisions"}],"predecessor-version":[{"id":261,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/252\/revisions\/261"}],"wp:attachment":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/media?parent=252"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/categories?post=252"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/tags?post=252"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}