{"id":119,"date":"2010-02-05T08:30:12","date_gmt":"2010-02-05T15:30:12","guid":{"rendered":"http:\/\/www.deansmailing.com\/rationalmarketing\/?p=119"},"modified":"2010-02-05T00:05:51","modified_gmt":"2010-02-05T07:05:51","slug":"a-tribute-to-advertising","status":"publish","type":"post","link":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/2010\/02\/a-tribute-to-advertising\/","title":{"rendered":"A Tribute to Advertising"},"content":{"rendered":"<p>As we look forward to one of the occasions when we as a nation love to talk about advertising. What about these  <a href=\"http:\/\/moneywatch.bnet.com\/economic-news\/article\/super-bowl-2010-adding-up-the-numbers\/389479\/\">Super Bowl<\/a> statistics  courtesy of Moneywatch.com.<\/p>\n<ul>\n<li>Cost of a 30-second advertisement during Super Bowl XLIV: $3 million<\/li>\n<li>Increase in traffic to Super Bowl advertiser CareerBuilder on the day after 2009 game: 25%<\/li>\n<li>Amount the Census Bureau is spending to air one 30-second 2010 Super Bowl ad: $2.5 million<\/li>\n<li>Amount the Census Bureau has spent on Super Bowl advertising before 2010: $0<\/li>\n<li>Per-person price of the three-day Tail-Great Super Bowl Package at the Trump Miami, including accommodation and one Super Bowl ticket: $4,500 per person<\/li>\n<li>Estimated cost to South Florida of hosting Super Bowl XLIV, including increased police presence, clean-up, etc.: $8 million<\/li>\n<li>Estimated benefit to South Florida, as measured by additional revenue to hotels, restaurants, and other spending: $353 million<\/li>\n<li>Appreciation in ticket price since the first Super Bowl, in 1967: 22,225%<\/li>\n<li>Compound annualized growth rate of ticket price: 13.4%<\/li>\n<li>Appreciation in average U.S. home sale prices between 1967 and 2009, according to Census data: 999%<\/li>\n<li>Compound annualized growth rate of home prices: 5.9%<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>As we look forward to one of the occasions when we as a nation love to talk about advertising. What about these Super Bowl statistics courtesy of Moneywatch.com. Cost of a 30-second advertisement during Super Bowl XLIV: $3 million Increase in traffic to Super Bowl advertiser CareerBuilder on the day after 2009 game: 25% Amount [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[60,9,19],"class_list":["post-119","post","type-post","status-publish","format-standard","hentry","category-advertising","tag-advertising","tag-consumer-buying-behavior","tag-economy"],"_links":{"self":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/119","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/comments?post=119"}],"version-history":[{"count":2,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/119\/revisions"}],"predecessor-version":[{"id":121,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/119\/revisions\/121"}],"wp:attachment":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/media?parent=119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/categories?post=119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/tags?post=119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}