{"id":100,"date":"2010-02-04T09:24:42","date_gmt":"2010-02-04T16:24:42","guid":{"rendered":"http:\/\/www.deansmailing.com\/rationalmarketing\/?p=100"},"modified":"2010-02-13T15:31:09","modified_gmt":"2010-02-13T22:31:09","slug":"opportunity-to-wow-with-service","status":"publish","type":"post","link":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/2010\/02\/opportunity-to-wow-with-service\/","title":{"rendered":"Opportunity to Wow with Service"},"content":{"rendered":"<p>According to <a href=\"http:\/\/view.ed4.net\/v\/PL9F\/WVSK3\/XTL1BNV\/L9LW14\/\">Harvard Business Publishing<\/a> and <a href=\"http:\/\/www.accenture.com\/NR\/rdonlyres\/85635962-A08A-4314-B1AA-00F0F94E72FB\/0\/Accenture_2009_Global_Consumer_Satisfaction_Report.pdf\">Accenture<\/a>, only 40% of consumers say companies frequently or always <strong>meet their service expectations<\/strong>, according to Accenture&#8217;s survey of more than 5,000 people in 12 countries. That&#8217;s down from 45% in 2008 and 53% in 2007, the consulting firm says.<\/p>\n<p>Is this the time to put together a <a title=\"Dean's Mailing\" href=\"http:\/\/www.deansmailing.com\" target=\"_blank\">direct mail<\/a> piece describing your customer service?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to Harvard Business Publishing and Accenture, only 40% of consumers say companies frequently or always meet their service expectations, according to Accenture&#8217;s survey of more than 5,000 people in 12 countries. That&#8217;s down from 45% in 2008 and 53% in 2007, the consulting firm says. Is this the time to put together a direct [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[8,17],"class_list":["post-100","post","type-post","status-publish","format-standard","hentry","category-business","tag-harvard-business-publishing","tag-maintain-customer-relationship"],"_links":{"self":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/comments?post=100"}],"version-history":[{"count":4,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/100\/revisions"}],"predecessor-version":[{"id":133,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/posts\/100\/revisions\/133"}],"wp:attachment":[{"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/media?parent=100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/categories?post=100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.deansmailing.com\/rationalmarketing\/index.php\/wp-json\/wp\/v2\/tags?post=100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}