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Inexpensive Marketing Maneuvers

Forbes Magazine featured a story about some marketing ideas. Our favorite was to make your customer the star.

Using a classic cooperative strategy, you could create their marketing for them. If you provide services or products to other businesses, can you help them with creative marketing featuring your products. Do you sell framing materials to frame [...]

Do More Marketing with Less Money

Stagger mailing schedules (200 piece mailings still qualify for presorted postage discounts)
Think about new ways to get more from your customer list

Would you tell a different story to someone based on where they live or the business is located?
Would you offer a deeper discount if they have not purchased from you in the last year?
Would [...]